Learn how to boost your eCommerce conversion rate and get more out of your existing traffic.

When building your eCommerce business, it can be tempting to focus purely on driving more traffic to your site.

Let’s say that you want to double sales from where you are now and you’re getting 1,000 visits to your online store a day. So why not just double your traffic to double your sales?

While this makes sense on paper, higher traffic = higher sales is not a guarantee.